A person typing with a cup of coffee.

Write your meta descriptions well

Press review - 26 May 2018

Some time ago we told you in a dedicated article about the latest changes started by Google with regard to the size of meta descriptions of your website. As a reminder, meta is the small descriptions that appear below a title in the results of Google pages. If you type Studio Cassette for example, here is the small description that will appear:

Writing your meta descriptions well 1

 

Since the beginning of the year, these descriptions have gone from 100 characters allowed to about 300. At first glance, this may not seem like a major change to you, and yet, it may have a significant impact on your search engine rankings if you don't take it into account.

Today, we're going to take a step back and review the best practices you can put in place to write relevant and effective meta!

We have found a complete and well-designed article to explain all this, it's here: https://www.slapdigital.fr/blog/meta-description-tout-savoir