We can't tell you enough, SEO is essential to develop and increase your traffic. But when it comes to looking at the numbers and analyzing performance, you don't always know how to do it.
Well, it won't surprise you, but you'll need to get a tool. Today, there is an ocean of tools available on the market. Each with its own specificities and advantages, some intuitive and easy to use, others more complex and precise.
Typically, the choice of your tool depends on your SEO strategy and what you want to measure. Each strategy differs in site from the other, whether you have an E-commerce site or a showcase site your objectives and indicators will be different.
Today, we invite you to discover the specificities of Google Analytics thanks to a complete article proposed by Slap Digital.
